What's important to HECHOY

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    A Joyful Life

    In a world dominated by AI, speed, and automation, HECHOY™ stands for the human touch and thoughtful creation.

    Every item in our shop is made by people, not by anonymous AI machines. The products are designed with love and crafted with joy.

    Therefore HECHOY is a blend of two words: Hecho (Spanish for “made”) and Joy. Because that's exactly what we’re about: finding joy in what’s made by humans.

  • Human Creativity

    Sure, we appreciate AI, since it helps us offer you a smooth shopping experience. But when it comes to our personal, offline spaces, we want to be surrounded by objects that tell a story. When you look at our wall art, you can feel the ideas, time and love the artists put in.

    By choosing human-made, you value creativity. You’re saying yes to a world where being an artist is still a path worth taking. And we hope our products bring you something deeper: honesty, beauty, and joy that lasts.

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    Sustainablity

    HECHOY™ is based in magical Jávea, where the surrounding nature daily reminds us why sustainability matters.

    To minimize waste and overproduction, we produce with an on-demand production partner with a global network of printers and makers. This reduces transport emissions and unnecessary inventory.

    Whenever possible, we collaborate with local Mediterranean makers and use eco-conscious materials.

Nature Inspired Work
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Who is behing HECHOY™?

I'm Femke Meijer, founder of HECHOY™, visual storyteller and a lover of Mediterranean life.

As a semi professional day dreamer, I decided to study Art History and train as a gold smith. Thanks to my brother, I started working as a photographer, videographer, and strategic content creator in 2015.

HECHOY™ brings together everything that matters to me: slow (family) life, nature, integrity and creativity.

And above all, the idea that we should take care of each other and the Earth. So let's choose to respect the human creative process and surround ourselves with objects that feel honest, grounding, and make you experience joy.


X Femke

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